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Ever hammered a nail into a board, only to have it bend half-way through the wood? And when you take another swing at the curved nail, it squashes flat against the board. It doesn’t go deep to hold the construction together; it doesn’t form a strong bond.
Part of building an author’s platform includes creating a tagline.
A great tagline is a nail we can use as a connection piece across our social media sites, business cards, and email signatures.
Our tagline reveals who we are and what we do. It tells the purpose of our writing in a few concise words.
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A great tagline forms a strong bond with our readers.
I’ve been struggling to come up with the perfect tagline for the last month.
For my writing some of the keywords are
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be aware of the acronym it forms.
Here are some I rejected because of it:
Truth Written (to) Encourage & Renew People (T.W.E.R.P.)
Sharing Love Openly (to) People (S.L.O.P.)
Sharing Love Under God’s System (S.L.U.G.S.)
God’s Plan of Salvation (G.P.S.)
The list goes on.
Now on to
Jeanie’s Super-Secret Newbie No-No’s
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Week 2- Annihilate Adverbs.
Week 4- Use “Invisible” Words: said, ask, answer, and reply.
Clichés are passé. We’ve grown up hearing them since we were knee-high to a grasshopper, but in writing they go over like a lead balloon. They stick out like a sore thumb. If we pull clichés out of the blue and use them in our writing, it throws a monkey wrench into our manuscripts. Make a last-ditch effort to show you aren’t wet behind the ears. Don’t let any grass grow under your feet–toss out those clichés like yesterday’s garbage ASAP. Bet ya’ dollars to doughnuts your readers will be tickled pink.
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My latest idea is: Sharing hope, humor, and encouragement through God’s love. What do you think? I’d love to hear your suggestions.
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